Gaya APA

Blake, G, B., Blake-Bohne, N. (1991). Crafting the perfect name : the art and science of naming a company or product . Chicago: Probus Pub.Co.,.

Gaya MLA

Blake, George, Burroughs., Blake-Bohne, Nancy. "Crafting the perfect name : the art and science of naming a company or product". Chicago: Probus Pub.Co.,, 1991. Text.