Gaya APA

Kennedy, J, E., Soemanagara, R, D. (2009). Marketing communication : taktik & strategi . Jakarta: Bhuana Ilmu Populer.

Gaya MLA

Kennedy, John, E.., Soemanagara, R., Dermawan. "Marketing communication : taktik & strategi". Jakarta: Bhuana Ilmu Populer, 2009. Text.